Effect Of Women Worker Entrepreneurial Attitude In Tabanan Traditional Market

Authors

  • Putu Eka Indrawan University of PGRI Mahadewa Indonesia, Denpasar, Bali, Indonesia
  • I Gusti Agung Gede Wiadnyana University of PGRI Mahadewa Indonesia, Denpasar, Bali, Indonesia
  • Pande Komang Suparyana University of Mataram, Mataram, Nusa Tenggara Barat, Indonesia
  • Ni Putu Sukanteri University of Mahasaraswati Denpasar, Denpasar, Bali, Indonesia

Abstract

Women woker is one of the most popular professions for underprivileged communities in Bali. Women worker usually offer services to carry groceries when buyers shop at traditional markets. Women worker are low-income people who have been affected by the Covid-19 pandemic. The existence of Cash Social Assistance from the government, both local and central governments as well as donations from philanthropy which is very helpful for the women worker. The purpose of this study was to analyze the influence of the entrepreneurial attitude of the women worker during the Covid-19 pandemic. Respondents in this study are 30 women worker who worked at the Tabanan City market in Tabanan Regency. The analysis technique used is multiple linear regression equation model. The results showed that the effectiveness of social assistance and the level of entrepreneurial spirit simultaneously had a significant effect on the variables encouraging entrepreneurial success during the Covid-19 pandemic. If viewed partially, the level of entrepreneurial spirit has a significant effect on the encouraging of Entrepreneurial Success During the Covid-19 Pandemic, with a high level of entrepreneurial spirit which will provide enthusiasm for the women worker in encouraging entrepreneurial success. While the effectiveness of cash social assistance does not have a significant effect on encouraging of entrepreneurial success during the Covid-19 pandemic, this is in accordance with the situation on the ground, where cash social assistance has not been received by the Women worker at the Tabanan City Market. The women worker at the Tabanan City Market, only get help from philanthropists who care and are willing to help the condition of the women worker who are affected by the pandemic which has resulted in decreasing the income of the women worker. Therefore, it is necessary to provide targeted assistance so that it can improve the entrepreneurial spirit of the women worker

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Published

2022-09-29