Wati, Ni Putu Ayu Candra, Ni Wayan Eka Mitariani, and Ni Putu Nita Anggraini. “Online Reviews, Ratings, and Brand Image in Shaping Generation Z’s Purchase Decisions: Evidence from The Originote Consumers in Denpasar”. EMAS 7, no. 8 (August 20, 2026): 953–962. Accessed August 22, 2026. https://e-journal.unmas.ac.id/index.php/emas/article/view/14753.