Pande Ketut Ribek, and I Kadek Dwita Cahyadi Wiguna. “ANALISIS PENGARUH E-WOM, BRAND IMAGE,DAN KUALITAS PELAYANAN TERHADAP KEPUTUSAN PENGGUNAAN JASA TRANSPORTASI DI BALI”. Jurnal Bakti Saraswati (JBS), vol. 14, no. 2, Dec. 2025, pp. 92-103, https://e-journal.unmas.ac.id/index.php/baktisaraswati/article/view/13122.